Home - Lucky Greene Digital

About Brittany

Brittany Greene is a South Florida raised, New York City livin', digital and social media marketing professional. She holds a Master's Degree from New York University in Performing Arts Administration as well as a Bachelor's Degree in Kinesiology with minors in Marketing and Entrepreneurship from Indiana University (Go Hoosiers!). Brittany founded Lucky Greene Digital to provide a full scope of digital marketing services, from strategy to execution, to a variety of different brands and clients.

Highlights

Spearheaded viral video of ONCE ON THIS ISLAND’s Alex Newell that went viral in one day. Video has 7M video views on Facebook alone.
Launched global website for HARRY POTTER AND THE CURSED CHILD and oversaw global communications and community management for all social media platforms (with a following in the millions).
Produced ten-minute short film with actor Michael Urie for the Drama Desk Awards 2019 Ceremony in NYC. Coordinated budgets, schedule, equipment, and day of timeline with celebrity talent.
Managed social media accounts with A-list talent: Kerry Washington, Jake Gyllenhaal, and Chazz Palminteri.
Conducted live social media coverage at over 45 red carpet premieres and events including interviewing and engaging with celebrity guests.
Awarded the “Passion Award” in 2018 from global advertising agency, AKA.

Skills

Digital and Social Media Strategy

Develop holistic strategies that aim to achieve key objectives. Creatively integrate and maximize reach across all digital platforms.

Social Media Management

Oversee management of all social media channels including brand guidelines, campaign development, content ideation, platform optimization, and digital partnerships.

Facebook Advertising

Create goal-driven, paid campaigns on Facebook and Instagram. Campaigns include fan acquisition, lead generation, remarketing, customer awareness, and more.

Website Optimization

Enable marketing tactics to optimize content and engage visitors. Increase traffic and convert more qualified users with updates that focus on the consumer journey.

Digital Analytics

Analyze and interpret digital analytics with a focus on social listening. Identify key insights and translate findings into smarter, more engaging campaigns.

Email Marketing

Send strategic newsletters to prospects with key brand messages and updates. Integrate into larger digital strategy and utilize other platforms to cross-promote and drive lead generation.

Testimonials

My team had the pleasure of working with Brittany while she was the Project Manager for a couple of different initiatives we were spear-heading. Brittany was always extremely flexible and accommodating when it came to understanding our messaging and goals, and she added her own expertise and perspective when it was most needed. We all felt very comfortable working together and we established a great rapport and trust.

Jason Cocovinis, Director of Marketing, Music Theatre International

Brittany has done a remarkable job with my social media campaign. We went from virtually zero to a thousand followers on Instagram in a few weeks. These are impressive results.

William McKeever, Author & Filmmaker, Emperors of the Deep

Brittany is one of the hardest working people I know in digital marketing today. She delivers exceptional work with clarity, vision and grit. Her projects are always on time, and her charismatic and caring personality is infectious and inspiring. With Brittany on your team, you are sure to excel.

Crystal Chase, Influencer Marketing Director, AKA NYC

Brittany was an invaluable member of the team for the 2019 Drama Desk Awards. She helped us implement a creative and engaging social media campaign, which strongly raised the level of the production's brand. She was a proactive, organized, and responsible collaborator, and everyone truly loved working with her.

Justin Nichols, Director of Operations, Broadway Brands

Digital & Social Media
Marketing